Tuesday, January 11, 2011

Welcome to our new blog...

Welcome to the new Razor Voice blog. It seemed fitting to kick it off with an intro-slash-overview of who we are and what we do, so here it goes with a Q & A…with myself:

What is Razor Voice?

Razor Voice is a full-service public relations company based in Toronto.

Where did Razor Voice come from?

My brain. But more specifically, the idea of starting our own agency originated when we realized that while a lot of agencies do a decent and even great job, there was a huge discrepancy between the cost of doing a good job and what companies had to pay for it. We saw a simple and, to us, obvious window of opportunity. We provide a great service at a great price.

What is Razor Voice’s philosophy?

Providing our clients with a great product whether it be a full-scale PR plan or something as straightforward as a speech or a press release all at competitive prices.

What is the best part about Razor Voice?

The people and the way we work. Within the first few weeks of running this company I realized the tremendous amount of waste that occurs in a typical organization. By waste I do not mean physical waste, but something far worse – wasted time. You never get time back and all it does is run out. Meetings that accomplish nothing? Deleted. Two-hour commute? Deleted. We now have more time to dedicate to growing our business and working with our clients.

Our diverse team is comprised of talented people with experience in a wide range of industries, which generates different and unique perspectives on projects and challenges.

What is Razor Voice’s position on philanthropy?

Excellent question.

Thank you.

Razor Voice is heavily involved in philanthropy and every year we dedicate substantial time and resources to one organization and offer our services to assist with a cause that will help the community. In 2009 and 2010 we worked with Earth Day Canada. In 2011, we are joining forces with the Jorge Posada Foundation to help families and children affected by Craniosynostosis.

Thanks for stopping by and checking us out. We hope you learned a bit about us come back for more.


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